Tuesday, 17 December 2013

Packaging how-to’s, Omega-3s and prostate cancer, Boost your ad ROI

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Natural industry news from supply to shelf

December 17, 2013

 
 
 

On our radar

1 packaging blunder to avoid [video]

There’s a fine line between making your product stand out and crowding your package with messages. Here’s advice on how to create a perfect blend of both.

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Industry cross section

Omega-3s vs. prostate cancer: the rematch

A new study suggests that omega-3s do fight prostate cancer, a finding that opposes recent research that claimed the opposite.

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Get customers psyched about plant-based eating

If your store can't afford to host cooking lessons, here's an online option that will keep customers coming back for fresh ingredients week after week.

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Nutrition Business Journal is having a sale!

Happy holidays from Nutrition Business Journal! Use the code ‘WINTER13’ to get 50% off some of NBJ’s most popular reports, but hurry! Sale ends tomorrow!

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Commentary

4 steps to make your promotions sell

Sales data suggest customers are buying only a tiny percentage of what stores stock, and advertise. Here are four ways to improve that stat for your store.

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Your health

The 10 best vegetarian & vegan cookbooks of 2013

Whether you're a full-time vegetarian/vegan or just want to incorporate more meat-free meals into your diet, these cookbooks are just the ticket!

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Most popular

Top 12 packaged food trends of 2013

5 product claims that could spell trouble

Marketing the microbiome

Earthbound and WhiteWave: better together?

Is there hope for industrial meat production?


 

Poll


Tell us:
What holiday sales tactics work best for your business?



Today's takeaway


"A typical grocery shopper buys less than 1 percent of the items the store carries, according to Catalina."
— Read 4 steps to make your promotions sell






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