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Accessories and Bikes Provide Examples of Diversification  As the International Health, Racquet and Sportsclub Association (IHRSA) show is set to begin next week in San Diego, a lot of companies are eagerly anticipating showing off their latest products. More and more, companies with accessories or the latest bikes for group cycling are filling up booth space on the trade show floor.
It's no secret that these products help separate one club from the next, but now they've become increasingly vital to studios whose sole focus is either group cycling or group training. The following articles reinforce the impact of accessories and group cycling for club owners and provide more examples of the growing diversification in this industry. For past Resourcebeat articles, visit Club Industry's Resourcebeat page. –Stuart Goldman, executive editor |
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|  From individual needs and group classes to the rise of high-intensity interval training and social exercise, accessories provide a boost to a fitness facility's member acquisition and retention.
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|  Technology and innovation, especially in electronics and fabrication, are revitalizing the indoor cycling workout in dramatic ways and also reducing the headaches and costs that club and studio owners dread.
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FROM CLUB INDUSTRY |  In this free preview video, Karen Woodard-Chavez, president of Premium Performance Training, shares the five stages of a fitness facility's life cycle and in which stage most clubs get stuck, leading to a lack of growth. She explains how you can overcome the hurdles in the full video, which is viewable by our Premium subscribers.
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|  In this free preview video, learn how to leverage social media in a practical way, select the right social content mix by listening to your influencers, make social data actionable and create a social data scorecard so you are ready for the future of social data and social engagement. This presentation is by marketing expert George Assimakopoulos, vice president of marketing services at Penton. Read More |
|  Get the latest news in the industry delivered straight to your smartphone or tablet with the new Club Industry app. Easy-to-navigate sections guide you to top stories and the latest news, expert advice on personal training, marketing and retention, and much more. Download the app for your Apple device here and your Android device here. Read More |
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CLUB INDUSTRY SHOW | | The Club Industry Show is the most comprehensive event in the fitness industry. Join the entire fitness industry for the 2014 Club Industry Show Oct. 22-24, 2014, at McCormick Place in Chicago. View the Site |
CLUB INDUSTRY STORE | | Club Industry's new store carries books, reports, and training materials—everything you need to maintain a successful fitness facility. Check out our top-selling reports, and be sure to check out all our store has to offer here. |
CLUB INDUSTRY APP | | Get the latest news in the industry delivered straight to your smartphone or tablet with the new Club Industry app. Easy-to-navigate sections guide you to top stories, the latest news, expert advice on personal training, marketing and retention, and much more. Download the app for your Apple device here and your Android device here. |
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