Monday, 11 November 2013

Shoppers who follow the doc, Improve your customer service online, Will we repeat our trans fat mistake?

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Natural industry news from supply to shelf

November 11, 2013

 
 
 

On our radar

Get to know the consumers who follow the doctor's orders [video]

Meet three shoppers who are part of the 4 Out of 5 Doctors group from New Hope Natural Media's Market Innovation Consumer Segmentation study.

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Industry cross section

Master customer service on social media

Here are five scripts you can use to gracefully bow out of social media spats while still showing all shoppers that you’re paying attention.

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Try some Sceletium. I did.

A pharmaceutical company has identified a specific chemotype of this South African botanical that reduces anxiety while enhancing cognitive function.

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Commentary

FDA says bye, bye to trans fats

The Food and Drug Administration has ruled on the danger of trans fats. So are we past our days of following health fads without the support of factual research?

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Your health

7 ways to enjoy flaxseed

Flaxseed is in the spotlight as an excellent, easy-to-use plant-based source of omega-3 fatty acids, as well as lignans, protein, calcium, iron and vitamin E.

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Most popular

4 predictions from a natural foods industry oracle

The death knell sounds for trans fats

The greatest food invention since sliced bread

Are #Young4Ever shoppers your most promising natural products customers? [video]

Fukushima a disaster for seaweed snacks?



 

Poll


Tell us:
How are your turkey orders performing this year?



Today's takeaway


"One way to handle a customer complaint is to take it offline. But if you don’t address a gripe publicly, others who’ve seen the post may interpret your “lack” of response negatively."
— Read Master customer service on social media





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